Shandong Meikai: A Successful Show at the Middle East Coatings Exhibition (Egypt) 2023

The Middle East Coatings Exhibition 2023 was held in the beautiful city of Cairo in Egypt. Shandong Meikai participated and presented its latest range of products to visitors. The event was a huge success, and the company met with many potential customers from the Middle East and other countries such as Algeria, Saudi Arabia, Jordan, Morocco, South Africa, and India. During this period, exhibitors showcased several products, including paints and various raw materials, pigments, inks, and coating equipment, among others. Shandong Meikai offers Mikazone™ Hydroxyethyl Cellulose (HEC) used as an additive in the paints and coating industry.

Shandong MEIKAI - Group photo of exhibition participants in Egypt

Furthermore, Shandong Meikai’s team interacted with visitors to understand their needs and offer solutions accordingly. The Meikai team also took this opportunity to introduce their HEC products for paints and coatings, as well as HPMC products for detergents to new customers and establish relationships with decision-makers in the industry. Visitors expressed immense interest in the Mikazone™ products, and many even placed orders and enquired about future business prospects.

The exhibition also provided an opportunity for Shandong Meikai to understand the current market trends and demands of the industry. The feedback received from visitors was valuable, and the company used this feedback to make necessary preparations for future challenges. This information also allowed the company to adapt its products and services to cater to the changing needs of the market.

Shandong MEIKAI - Talk to customers at the show
MEIKAI - Talk to customers at the show

Shandong Meikai also took the chance to learn from and network with other companies participating in the exhibition, enhancing business socialization. The company is committed to expanding its global footprint and partnerships, and exhibitions such as these provide opportunities to do so effectively.


In conclusion, Shandong Meikai’s participation in the Middle East Coatings Exhibition (Egypt) 2023 proved to be a huge success. The event provided the company with an opportunity to showcase its latest products and services, meet potential customers, understand industry trends, and network with other businesses. The company was encouraged by the response received and intends to keep the momentum moving. Exhibitions such as these play a crucial role in business growth, and we invite customers and partners worldwide to take advantage of such opportunities.

If you are interested in more information about related exhibitions or cooperating with us, feel free to contact us.